Have you qualified for Google AdSense? Are you struggling to make some real money from your blog? In this article I will show you how you can increase revenue of Google AdSense by increasing CPC. But before that you shoud know how Google AdSense Works, advertiser who use AdSense pays Google when someone clicks on their advertisement displayed by AdSense and if you’re a member of their partner program and click is made on ads displayed on your blog they will pay you 68% of total bid by the advertiser. So, if Google gets 6$ they wil give you 4.08$ for every click made on your blog by user for a specific keyword.
Now if you want to make some handsome amount of money you should try to maximize CPC , this means having right kind of ads displayed on your webpage having high CPC. You can’t decided the CPC of ads, all you to do is to build your blog in such a way that Google place high CPC ads on your blog. Google decides to place ads on webpages by an automatic system.
CTR (Click Through Rate)
Apart from CPC another thing which matters the most is CTR (Click Through Rate), in simple words CTR is the percentage of your visitors who clicks on the ads. So you should have high CTR in order to increase your earnings. Only CPC can’t make your earnings fly you should have hight CTR too, for example if you have CTR of 8% and CPC of 3$ which means 4 visitors in every 100 click the ads on your webpages which makes almost 40.80$ per day which is far better then having CTR 2% and CPC of 2.40$ it will make arround 32.64$ a day from a traffic of 1000 visitors per day.So, its not only the CPC which matters CTR also Counts in order to make money from your blog. Before I will show you how you can increase your earnings have a look at factors due to which you are not able to make handsome amount of money.
Factors Affecting Adsense Revenue
Following are some of factors which can effect your revenue.
Niche
Your blog may belong to less profitable niche , one where your visitors totally ignore the ads. So its not your fault that you have low CTR. For example real estate blogs have high CTRs.
Audience Location
If you have a audience from a country where clicks don’t have much value you may have low CPC as well.Mobile Friendly
Your blog is not mobile friendly, after Google update their policy in 2015 they penalize website or blogs which are not mobile friendly, through lower position in SERPS and low CPC as Well.Poor Targeting
It’s the advertiser's fault, they don’t how to target the right blogs for the relevant services and products, for example you have a gaming blog but you got ads about technology or something else. Poor targeting leads to low CTR as well as CPC.Ad Sizes
Not all the ads are same, some ads convert more then the others. Not having suitable ad sizes on your blog lowes CTR and CPC, so pay attention to it. According to Google the bigger ad sizes have largest CPC and have good CTR too so, try to put bigger ads on your blog that may be skycraper in the sidebar or large banner below the title of your blog.Ads Placement
Don’t try to place ads on such a place where users may accidentally click on it, Google penalizes such site or blogs moreover its not good for healthy user experience. Afterall user plays an important role in success of blog or website.Tips To Maximize Adsense Revenue
Here are some suggestions and tips which you will find helpful in increasing your Adsense revenue.Keywords
Search for best paying keywords in your niche and identify them, as you have to select your content according to it and use the in your content. There are some keywords which get the highest bids, you have to search them and focus on themThere are keywords which may pay upto 100$ per click. So do your research on them and naturally include them in your articles.
Long Term Keywords
Its not enough to include only high paying keywords in your content, you shoud use SEO tools like Google Keyword Planner in order to find long term keywords which can be used as pharase and are high paying too.Quality Content
Quality content has significant value in a blog's success. You should write high quality content which engages with the readers. You should have clear idea of what people are looking for and what is the solution of that, keep it simple and real. Write with best SEO practice in order to have value of the content maximized. The more SEO friendly content you will wite more visitors you will get from search engines in simple words you will make more money out of your blog.Adsense Ad Review Center
Adsense Ad Review Center is tool which allows you to review individual ads on your webpage, you can use this tool in order to block ads which are not high paying and allow only ads which have high CPC.Make Your Blog Mobile Friendly
After Google update abou mobile friendliness in 2015 it has become a significant factor in ranking in top search results. Google will not show you site top results if it is not mobile friendly.Moreover some advertiser choose to show their ads only on mobile and some pay more for mobile clicks so, in order to increase your CPC and traffic (CTR) you should focus on making your blog or website more mobile friendly.
Google Experiments
Google has new feature called experiment which allow users to try new things for better earnings. You can customize your ads and change publishers as well in order to get good results so, try new things and see which thing work better for you.High Paying Audience
You should try to get audience from region which have high CPC like USA or Australia, so in order to make this happen write article targeting audience from these locations. You may focus on the content which targets audience from ciities of the above mentioned countries like New York or Sydney that will get you high CPC ads and hence more money.Matched Content
Google has feature called Matched Content although it is only available for major publishers but you can see whether you qualify for it or not. Theme of this feature is to promote best and quality content from your blog.Conclusion
I have explained the factors with which you can increase you Adsense revenue and the things which are responsible for low CPC , if these tricks don’t work with you try something else keep experimenting and you will find your way to maximize your earnings. If you have suggestions or questions let me know in comments. Thanks for visiting Blogfowl.Tagged With
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Best tips...Thank You.
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